Omnicom Media Group Holdings, Inc. (D/B/A Annalect Group) (Chicago, IL) seeks Managing Director, Marketing Science. Requires MS in Marketing, Analytics, Statistics, Healthcare Informatics or Data Analytics Engineering plus 2 years experience in offered position or as Marketing Science Manager or Senior Manager at media agency or marketing analytics/research firm. All required experience must include building, optimizing & running large-scale MMM & MTA; forecasting & calculating marketing spend ROI; driving optimizations to media planning & strategies based on data-driven insights; presenting complex analytics for technical & nontechnical audiences using data visualizations; recommending, introducing & rolling out new data technology, platforms & industry concepts & tools to advance clients' marketing; & leveraging statistical techniques including regression modeling, audience segmentation & analytics tools, market research (e.g. custom survey research, advertising testing or tracking, new product research), & media analytics tools & vendors including DCM, IAS/MOAT, YouTube, DMPs, Nielsen DAR, media performance, viewability/validity/on-target & audience reporting platforms & tools. #LI-DNI. Role entails hybrid work with time split between working in Chicago, IL office & flexibility to telecommute from another US location. E-mail résumé to [email protected].
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